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Refenze

Fitness apparel brand. My first company.

Role
Founder
Stage
Sunset
Year
2016
Sector
E-commerce

Refenze made fitness apparel, manufactured in Asia and sold to customers across Europe and the US. At its peak it grew around 25% a month.

It is where I learned the hard parts of business: cash, inventory, and shipping a physical product to a real customer. I have since wound it down.

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